Check Out Death to Stock – Source Cooler Images

In Resources by Christopher Michael FoleyLeave a Comment

Artisanal Stock Images for your blog? Yeah, that’s a thing now.

I was a long time iStock Photo customer until Getty cruised in and changed the game by hiking prices by more than 100% in most cases. I’ve spent less than 1/4 at the Getty/iStock Superstore in 2015 than I did in 2014. Part of that is that I don’t like getting ripped off. Another part is that there are just too many options now and I can’t ever find the right image. The Getty and iStock Photo libraries are huge, sure, but if you’re anything like me you recognize that endless options are not always a great thing and I value my time quite a lot more these days.

I do still turn to iStock for the occasional header or slider image element on a sales page or home page, but almost never use those images as is, and in most cases it’s near impossible to find the image that fits the client’s brand vibe and voice without being overly generic and soulless. I now never use iStock/Getty images for any of the blogs we have under management. Sales page maybe. Blog, never.

Your blog needs to be graphically driven, and it’s always best to source an image library that fits your voice and message, but in the beginning when money is an object you may need to turn to a library service instead of building your own library and paying your in-house designer to create memes for you.

Enter Death to Stock.

I dig these guys a lot lately. Their image library is small at this point, as they’re just starting out, but for as small as their library is, I’ve had some real success with click-throughs on posts where I’ve used their images over images from other services.

(translation: their images have gotten me more clicks than images from other libraries.)

Death to Stock is the brain child of Allie + David, two rogue photographers who saw a gaping hole in the stock image market and have endeavored to fill that hole. Their work has a distinctive look that is very now and very hip and is exactly the sort of look that most of my customers are looking for. One thing I really dig about their mission is that they funnel part of their profits into creative projects around the world. I’m a semi-pro photographer myself and I can really appreciate this commitment to the arts.

Check them out and see if you like what they’re about. Get on their free plan and if you’re into their images you can upgrade to their premium membership later on.

Cheers!

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I write two newsletters each month.
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