A Social Experiment Leads to Better Leads

In Marketing by Christopher Michael FoleyLeave a Comment

ChrisFoleyHi, I’m Christopher Michael, web developer, web strategist, and owner of this here site.

We’re conducting an online experiment to track a handful of different content posts across several platforms. We run this sort of test every couple of years to learn more about what’s currently working out there in Social Media Land and what’s not working. The better we understand current trends, the more value we can provide to the brands and small businesses we work for.

About the current campaign

I once challenged myself to write 52 inspiring quotes or thoughts that could be spun out into a weekly sharable meme. Armed with a glass of wine and a red Moleskine notebook I found myself stopping (my glass had run dry) at #105 of them. I closed my notebook and didn’t think much of it for another couple of years. A recent move unearthed this notebook and I decided that I had to do something with this content. Since I’m quite disinterested in being any sort of life coach (ugh) I thought it would be a perfect fit for a content trial.

samplememe

Worst case scenario: we learn from the results and provide better services to our clients

Best case scenario: that, of course, and that people find some value in the 100+ messages we’re putting online!

Cheers!

Christopher

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I write two newsletters each month.
One for brands and and one for freelancers and small business persons.