WooCommerce for WordPress

WooCommerce now powers ~38% of all online stores.

Do you need a shopping cart experience? If so, you should consider WooCommerce. If you need to sell online but do not need a shopping cart experience, definitely do NOT use WooCommerce. WooCommerce is only good for the "store" experience.

People love WooCommerce because it gives them the control to sell anything, anywhere. Additionally, WooCommerce is participating in early roll-out experience with OpenAI's ChatGPT Shopping platform called Instant Checkout. 

WooCommerce because is extendable, adaptable, and open-sourced. Essentially, it's so flexible that we can do anything we want with it, and that's a MAJOR BENEFIT over hosted platforms such as Shopify, Ultracart, Volusion, or Magento. We won't even touch any of those platforms anymore.

Caveat: WooCommerce is known as a free plugin, and it is. However, there are a list of extensions that store owners will typically need in order to build a fully-functional store experience. These extensions are not free and the complexity of building a functional WooCommerce solution grows each year.

Even so, WooCommerce is a far higher value for the money than the alternatives, for many reasons. To help temper expectations, we've put together this pricing grid to help demonstrate that WooCommerce right out of the box doesn't do a whole lot, and requires careful planning and know-how.

Logo of WooCommerce, featuring a playful design with a prominent purple color and a speech bubble style.A cartoon ninja character wearing a black outfit with a distinctive headband, displaying a confident expression and striking a dynamic pose.
A circular emblem featuring a celestial body and stars, outlined in red, possibly representing space exploration.

Tier 1 :
Woo Basic

Starting at

$1,299

This is your basic install. You've got a handful of products, maybe some of them have variations. Set up taxes and shipping, customize outgoing emails, connect to Mailchimp and/or CRM. Product Images, descriptions, design templates for category pages and individual product pages. You know, the basics.
A stylized red illustration of a rocket, emphasizing its sleek design and prominent features.

Tier 1 :
Woo Standard

Starting at

$3,499

This is where most WooCommerce users fall. It's a bit beyond the basics, but then most online store requirements are. Maybe you need to provide multiple shipping options or ship to multiple countries. Or you need to create product bundles, or create interactive order-building that provides some of Amazon's usability features - which your customers now expect and demand.

A stylized rocket icon in white and red, featuring a circular window and flame accents at the base.

Tier 3 :
Woo Professional

Starting at

$5,499

This is where serious users operate. Any eCommerce system falls flat right out of the box. In order to create anything substantive -- and this is true for Shopify as well -- we must extend WooCommerce's functionality with a stack of plugins and external platforms. These plugins require research, configuration, and testing. It really all comes down to labor hours.

Payment Capture Forms

You don't need a shopping cart to take payments.

If you're selling services, event admission, course tuition, or taking pre-sale deposits on non-inventory items, a payment capture form could be exactly what you need. If this is you, WooCommerce would be overkill.

Enter Gravity Forms. Gravity Forms is an advanced form system for WordPress that connects to your favorite payment gateway, and even integrates with email services such as MailChimp and CRM services such as HubSpot and Salesforce.

A few use cases for which we've deployed Gravity Forms:

  1. Event Registration Sales page and Registration/Payment capture form
  2. New Customer Pre-Sale Survey and lead capture
  3. Health Retreat Event Registration/Payment capture form
  4. Simple Contact form with integrations into MailChimp and HubSpot CRM or ConvertKit, etc.
A stylized rocket launching from a webpage, representing innovation and progress in technology.

Subscription / Membership Systems

Membership Platform are gaining popularity.

Paid Membership systems are in very high demand these days, so much so, that I'm compelled to put up a section about it here. Repeat business is the Holy Grail that everybody is searching for and one of the best ways to achieve this goal is through paid subscriptions.

Membership systems were a nightmare until very recently. There are now a handful of excellent modules available that simply didn't exist as recently as two years ago and high market demand is forcing these systems to compete on features and stability, which is great news for all of us.

Now is a great time to be thinking about how your business plan can be adjusted to make room for a premium subscription product sold from your websites.

Get in touch with us about this.  We've built several of them over the years, and it's becoming a bit of a specialty of ours.

A user interface design showcasing a social media profile with a photo, posts, and various interactive elements.

LMS - Learning Management Systems

Offer free and paid online learning modules to your subscribers & members.

Another hot-button item on the minds of many CMOs is the Learning Management System (LMS). Whether you’re selling a simple ebook, a video course, or an in-depth 8 month premium training program, you need an intuitive and engaging way to deliver your content to your student base.  User Interface is key, and it's no secret that software that looks & feels good in the hand will be more widely adopted than a system that feels janky or dated.

We love LearnDash. LearnDash enables us to fire up an entire Online Course in the matter of hours that carries a premium look and feel and will wow your subscribers.

Screenshots of an online course interface with sections on visual storytelling and choosing imagery, featuring a video call layout.A digital interface displaying sections and lessons in a course format, with topics listed and options to add or edit content.
An abstract design of sound waves represented by vertical bars in varying heights, predominantly in red against a black background.
Get your Project goingBook a Call. Let's Chat.

Don't you think it's time we talk?

A 15-minute intro call could change all sorts of things.

“A huge shoutout to Christopher and the entire PXLPOD team for their incredible work on Finvisor’s website redesign! It’s been an absolute pleasure collaborating with such a talented group. We’re thrilled.”

A smiling man with short dark hair and a floral shirt stands against a natural green background.

Noah Hopton

CEO

Finvisor

“I depend on my website to perform multiple functions. I work exclusively with Chris and PXLPOD based on their continued ability to understand my needs, my business, and their ability to produce results that I’m proud of.”

A man with gray hair, wearing a black shirt, stands confidently with arms crossed in front of an arched doorway.

KIM FAUSKEE

Transformational Growth Strategist,
Author, Serial Entrepreneur

“When it comes to conversion driven websites, business guidance, and web strategy, PXLPOD has got your back. Expertise personified!” 

A smiling man in a black sweater over a blue checkered shirt stands outdoors with greenery in the background.

Kyle Svenningsen

President

inStyle Technologies

“Finding reliable digital partners can be tricky but PXLPOD deliver a top-end and fairly priced service consistently, and as such can’t recommend them enough – keep up the good work guys!”

A man wearing sunglasses stands in front of a scenic view featuring a large mountain and blue waters under a clear sky.

Warren George

Co-founder

Napleswise

“Chris’ technical capabilities are deep and I can fully rely on him and his team to do great things. His emotional intelligence, ability to really “get” me and the folks I want to reach have made working with him over the last decade a great experience for me.”

A smiling woman with shoulder-length dark hair, wearing a black top and earrings, poses against a neutral background.

MARSHA LUCAS, PhD

Psychologist • Neuropsychologist

Psychotherapy, Washington D.C.

“Chris has taken the time to learn my objectives and the outcomes I want. His intimate understanding of my business goals makes him an essential part of my team. His suggestions spark conversations where the best idea wins, I love that.”

A smiling woman with long brown hair poses confidently in a stylish black outfit against a warm, rustic background.

KYMBERLEE WEIL

Stupendous Badass

Storytelling School

“Christopher wants the best for your brand. No matter the project or idea, he’s right there with you, bringing industry-leading ideas to the table – all to help make you and your brand shine!”

A smiling man with a beard sits casually on stairs, wearing a denim shirt and jeans, with a relaxed and friendly demeanor.

ERIC HODGDON

TEDx Speaker, Author, Trainer, Chief of Staff

Rooftop Leadership

“Chris has been my go-to web developer from 2020-2025 and it has been an absolute pleasure working with him. He possesses a rare quality in his field – a genuine passion for website design & development, coupled with patience and a willingness to explain along the way.”

A woman with shoulder-length brown hair smiles, wearing a dark top, standing in a well-lit environment with decorative elements in the background.

Stephanie Brereton

Senior Marketing Lead

Three Sticks Wines

“Chris has helped me on numerous projects. He’s a rare gem in the web space and I’m grateful for his first-class service. I’ve benefited immensely from his level of care, understanding, expertise, and attention to detail. Highest recommendation!”

A smiling bald man with a grey background, showcasing a cheerful expression and casual attire.

ADAM FRIEDMAN

Owner

Advanced Athletics

“I’ve worked closely with Chris & PXLPOD for over 7 years now, since 2018. His meticulous and precise attention to detail has produced several superlative websites that amplify our mission and vision in a phenomenal way.”

A woman with short hair and a necklace smiles warmly, with a colorful background featuring an abstract scene.

YONETTE FELICITY THOMAS, PhD

Founder and CEO

Urban Health 360

“We’ve had a long partnership with PXLPOD. Chris’ approach blends operational efficiencies, creative expertise, data-oriented decision-making and mentorship. I highly recommend PXLPOD for any business owner!”

A woman with long hair and striking blue eyes wears a black blazer and a silver necklace, set against a neutral background.

HELENA LEATHERS

Senior Marketing Manager

Mission Wealth

“Christopher has deep technical knowledge in all of the areas we really needed help; effective web design and development, strategy, and especially, how to manage me, the CEO. PXLPOD has been instrumental for our many projects since 2010!”

A man with glasses and gray hair, wearing a blue checkered shirt, stands confidently with arms crossed in a modern workspace.

MARK SYLVESTER

Strategist - Storyteller

TEDx Santa Barbara

“Chris’ ideas, passion, and candor are refreshing. He will communicate what best serves your organization, and importantly, your customers. Intelligence, vast experience and dedication to performance. Great results!”

A man with facial hair smiles, wearing a blue hoodie, in a bright space filled with people engaged in activities.

MICHAEL GUARNIERI

Making Brands Famous on Podcasts & Radio

NuMedia Mix

“A week doesn’t go by where I don’t unconditionally recommend Chris for a project. He is extremely creative, a consummate professional and a great listener. PXLPOD consistently delivers top-tier results.”

A man with a beard, wearing a brown beanie and a dark hoodie, standing against a light background, looking thoughtfully to the side.

Tyler Suchman

Owner

Tribal Core & The Storage Agency

“Christopher’s work is stellar, he is responsive, reliable and best of all – he does what he says he’ll do. He rises to challenges and is not afraid of the unknown. Trustworthy, consistent and works well with people, and I highly recommend him.”

A man with a serious expression, wearing a dark shirt, poses against a plain background in black and white tones.

DENZYL FEIGELSON

Advisor to Apple Music & CEO,

Platoon

“Chris and his team exhibit true professionalism and are always timely and communicative. What sets them apart is their genuine investment in their clients’ success. This is a refreshing change from companies that foster dependency and hoard information.”

A smiling woman with long, styled hair wears a colorful patterned top, standing outdoors with a blurred background of greenery.

Dr. Shatiea Blount

Founder/CEO

Eye in Me 
Elevating Black Minds through Mental Health

“Mastery and superb customer service are two ways I describe Chris’ approach to web design and creation. The process was straightforward, the milestones were meticulously kept, and the end product exceeded my expectations.”

A bearded man wearing glasses and a blue shirt poses against a light backdrop, conveying a serious demeanor.

Dylan Bain

Founder

Intuitive Finance

“PXLPOD Media has been an outstanding partner in managing our web services and hosting. Their expertise, responsiveness, and attention to detail… They consistently go above and beyond. Highly recommended!”

A smiling man in a dark suit with a light blue shirt and tie, set against a gray background.

Scott Zafiropoulo

Senior Director of Marketing

Amprius Technologies

“Really happy I got away from my former web-hosting/SEO people. I felt like I was babysitting and asking college kids to constantly fix things they screwed up. My website is in very good hands now.”

A smiling man with a beard, wearing a checkered shirt, stands against a wooden backdrop.

Colt Gordon

Founder

Bydand Therapy

“Not only has PXLPOD greatly improved our website to make it faster, more engaging, and more efficient, but Chris’ expert recommendations have resulted in significantly improved email engagement. Your search ends here.”

A woman in a denim jacket and black hat poses confidently outdoors, illuminated by soft sunlight with a blurred background of buildings.

Audra Tavelli

Founder

Fizz Wine Marketing