eCommerce & Subscriptions

eCommerce & Subscriptions

WooCommerce for WordPress


WooCommerce now powers over 30% of all online stores.

We use WooCommerce for 100% of our online store projects that require a shopping cart experience.

Our customers love WooCommerce because it gives them the control to sell anything, anywhere. Beautifully.

We love WooCommerce because it’s extendable, adaptable, and open-sourced. Essentially, it’s so flexible that we can do anything we want with it, and that’s a MAJOR BENEFIT over hosted platforms such as Shopify, Ultracart, Volusion, or Magento. We won’t even touch any of those platforms anymore. We’re WooCommerce converts, all the way.

Caveat: WooCommerce is known as a free plugin, and it is. However, there are a list of extensions that store owners will typically need in order to build a fully-functional store experience. These extensions are not free. Even so, WooCommerce is a far higher value for the money than the alternatives, for many reasons.

Reach out and we can talk more about this on the phone.

Payment Capture Forms


You don’t need a shopping cart to take payments.

If you’re selling services, event admission, course tuition, or taking pre-sale deposits on non-inventory items, a payment capture form could be exactly what you need. If this is you, WooCommerce would be overkill.

Enter Gravity Forms. Gravity Forms is an advanced form system for WordPress that connects to your favorite payment gateway, and even integrates with email services such as MailChimp and CRM services such as Highrise and Salesforce.

A few use cases for which we’ve deployed Gravity Forms:

  1. Event Registration Sales page and Registration/Payment capture form
  2. New Customer Pre-Sale Survey and lead capture
  3. Health Retreat Event Registration/Payment capture form
  4. Simple Contact form with integrations into MailChimp and Highrise CRM

In fact, the contact form at the bottom of this page is powered by Gravity Forms.

Subscription / Membership Systems

2016 is the year of the Membership Platform.

Paid Membership systems are in very high demand these days, so much so, that I’m compelled to put up a section about it here. Repeat business is the Holy Grail that everybody is searching for and one of the best ways to achieve this goal is through paid subscriptions.

Membership systems were a nightmare until very recently. There are now a handful of excellent modules available that simply didn’t exist as recently as 2015 and high market demand is forcing these systems to compete on features and stability, which is great news for all of us.

Now is a great time to be thinking about how your business plan can be adjusted to make room for a premium subscription product sold from your websites.

Get in touch with us about this.  We’ve built several of them over the past year, and it’s becoming a bit of a specialty of ours.

LMS – Learning Management Systems

Offer free and paid online learning modules to your subscribers & members.

Another hot-button item on the minds of many CMOs is the Learning Management System (LMS). Whether you’re selling a simple ebook, a video course, or an in-depth 8 month premium training program, you need an intuitive and engaging way to deliver your content to your student base.  User Interface is key, and it’s no secret that software that looks & feels good in the hand will be more widely adopted than a system that feels janky or dated.

We love ZippyCourses, brought to us by Derek Halpern of Social Triggers fame.  His ZippyCourses product enables us to quickly assemble a very robust course delivery system that’s as easy for the owner to administrate as it is for the customer to operate.  Use the content scheduler to drip your course modules out to your students in metered doses, while gathering excellent analytics about your students’ behaviors as they progress through your program.

Whether we go with ZippyCourses, Memberful, or WooComemerce’s Sensei extension, your LMS will live inside of your existing WordPress site, which means your entire content publishing, shopping cart, members area, what have you empire will be right there at your fingertips inside of a single website login.  You’ll appreciate this simplicity as a site owner, and your visitors/customers/members/students will appreciate it as well, and they’ll keep coming back for more!

Get in touch with us about this.

WooCommerce now powers over 30% of all online stores.

We use WooCommerce for 100% of our online store projects that require a shopping cart experience.

Our customers love WooCommerce because it gives them the control to sell anything, anywhere. Beautifully.

woo_yeah

We love WooCommerce because it’s extendable, adaptable, and open-sourced. Essentially, it’s so flexible that we can do anything we want with it, and that’s a MAJOR BENEFIT over hosted platforms such as Shopify, Ultracart, Volusion, or Magento. We won’t even touch any of those platforms anymore. We’re WooCommerce converts, all the way.

Caveat: WooCommerce is known as a free plugin, and it is. However, there are a list of extensions that store owners will typically need in order to build a fully-functional store experience. These extensions are not free. Even so, WooCommerce is a far higher value for the money than the alternatives, for many reasons.

Reach out and we can talk more about this on the phone.

Payment Capture Forms

You don’t need a shopping cart to take payments.


If you’re selling services, event admission, course tuition, or taking pre-sale deposits on non-inventory items, a payment capture form could be exactly what you need. If this is you, WooCommerce would be overkill.

gravityforms_logo_outline

Enter Gravity Forms. Gravity Forms is an advanced form system for WordPress that connects to your favorite payment gateway, and even integrates with email services such as MailChimp and CRM services such as Highrise and Salesforce.

A few use cases for which we’ve deployed Gravity Forms:

  1. Event Registration Sales page and Registration/Payment capture form
  2. New Customer Pre-Sale Survey and lead capture
  3. Health Retreat Event Registration/Payment capture form
  4. Simple Contact form with integrations into MailChimp and Highrise CRM

In fact, the contact form at the bottom of this page is powered by Gravity Forms.

Subscription / Membership Systems

2016 is the year of the Membership Platform.

Paid Membership systems are in very high demand these days, so much so, that I’m compelled to put up a section about it here. Repeat business is the Holy Grail that everybody is searching for and one of the best ways to achieve this goal is through paid subscriptions.

Membership systems were a nightmare until very recently. There are now a handful of excellent modules available that simply didn’t exist as recently as 2015 and high market demand is forcing these systems to compete on features and stability, which is great news for all of us.

Now is a great time to be thinking about how your business plan can be adjusted to make room for a premium subscription product sold from your websites.

Get in touch with us about this.  We’ve built several of them over the past year, and it’s becoming a bit of a specialty of ours.

LMS – Learning Management Systems

Offer free and paid online learning modules to your subscribers & members.

Another hot-button item on the minds of many CMOs is the Learning Management System (LMS). Whether you’re selling a simple ebook, a video course, or an in-depth 8 month premium training program, you need an intuitive and engaging way to deliver your content to your student base.  User Interface is key, and it’s no secret that software that looks & feels good in the hand will be more widely adopted than a system that feels janky or dated.

We love ZippyCourses, brought to us by Derek Halpern of Social Triggers fame.  His ZippyCourses product enables us to quickly assemble a very robust course delivery system that’s as easy for the owner to administrate as it is for the customer to operate.  Use the content scheduler to drip your course modules out to your students in metered doses, while gathering excellent analytics about your students’ behaviors as they progress through your program.

all-access

Whether we go with ZippyCourses, Memberful, or WooComemerce’s Sensei extension, your LMS will live inside of your existing WordPress site, which means your entire content publishing, shopping cart, members area, what have you empire will be right there at your fingertips inside of a single website login.  You’ll appreciate this simplicity as a site owner, and your visitors/customers/members/students will appreciate it as well, and they’ll keep coming back for more!

Get in touch with us about this.

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